Eduardo Llanos
A key figure in understanding the professionalization and modernization of football player representation in Spain
In 1987 he began his career as a coach and scout for the CD Logroñés in the most glorious and unforgettable era in the history of the Riojan club. Promotion and nine years in the Primera División, being a benchmark team in Spain from the hands of Mr. Marcos Eguizábal.
Starting in March 1991, he decided to change the course of his career, creating the representation agency ASESPOR, and starting to work FIFA Agentas a sports consultant and in the design of modest sports teams and structures that have achieved success. These are the cases of SD Lemona, CD Calahorra y Amurrio CF.
He became one of the first FIFA Agents of the national level and also the youngest of the first batch. Through the old offices of the Real Federación Española de Fútbol (RFEF) (Alberto Bosch 13, Madrid), intermediaries such as Fernando Torcal or Roberto Dale just like him to formalize his profession.
From 1994 to 2001, Eduardo Llanos It began to grow both in terms of clients represented and in business, opening doors to international football. Europe and South America. Thanks to this, he began to gain the trust of the football authorities.
In 2002 he began his work as an advisor in the Levante UD with D. Pedro Villarroel achieving two promotions to Primera Federación.The promotion of the reserve team to the third tier and, more importantly, the consolidation of the club, both in the first team and the youth academy, on the national and international stage. It brought in coaches such as Manolo Preciado, José Manuel Esnal 'Mané', José Luis Oltra footballers like, Fabio Celestini, Vladimir Manchev, Pablo Cavallero, Nino, Ze María, Frederic Dehú, Salva Ballesta, Manu Herrera and Carmelo Gonzálezamong many others. It was undoubtedly the prelude to the most important and renowned stage of Levante UD from the hands of Mr. Francisco Catalán.
In 2003, Eduardo Llanos founded Emart&Soccer, successor to ASESPOR. He completely changed his philosophy and implemented the same method as Levante UD which brought him so much recognition. He incorporated about 14 scouts spread throughout Spain, becoming the pioneering company in talent acquisition and professional player development nationwide. Established footballers such as Carmelo González, the Castellanos brothers, Roque Mesa, Fabricio Martín, Ángel Rodríguez, Aridane Santana, Mauro Icardi, Andrés Fernández, Javi Álamo or Maikel Mesa, to name a few, arise from what is already called Emart&Soccer Youth in the Canary Islands. The same model has also been successfully implemented in Balearic Islands, with those represented as Sergi Enrich and Abdón Prats joining Madrid, Catalonia, Navarre, Aragon, Basque Country, Extremadura, Valencian Community y La Rioja.
Nowadays Emart&Soccer has become the Leading business company in the Primera Federación and LaLiga Hypermotion (Big Data)In turn, the company has created a powerful network of contacts and alliances at an international level, from United Kingdom, to France, Italy, Portugal, Greece, Cyprus, Israel, Poland and reaching China, Thailand, India, United Arab Emirates y Saudi Arabia, becoming the company that exports the most footballers from Spanish football.
